The competition on the internet is growing every day. With brands and websites putting loads of money into advertising to rank higher on the search page, getting organic traffic is very difficult. As a growing brand, the last thing you’d want is to be losing potential customers due to a dull website. Hence, as the best web design company in Bhubaneswar we take you through the 5 biggest web-design debacles that you should avoid in 2019 to beat the competition:
- Slow Loading Pages:
Believe it or not, the only thing people don’t like about a –no website is a slow website. Spoiled by highly responsive instant apps and hyper-connectivity, people tend to lose interest in a website if it doesn’t load in a few seconds. According to a survey by Google, more than half i.e. about 53% of mobile users will abandon a site if it takes more than 3 seconds to load, which can cost you up to 10% of daily traffic with every additional second.
Long gone are the days when building a mobile version of an existing website used to be an afterthought. Today about 52.2% of people prefer mobile browsing over traditional surfing and if your website is not mobile-friendly then chances are you’re already losing out! Misaligned texts, overlapping content and repetitive pop-ups can irritate your readers hampering your brand.
- No Call to Action:
A website without a call-to-action button is like a map without directions. CTAs like “Sign Me Up”, “Subscribe Now”, “Add to cart” etc. channel your traffic to the landing pages where you pitch your products. A good CTA is a prompt that tells your customer what to do next. The absence of proper Call-to-Action placements can result in confusion and low conversion rates.
- Cluttered content:
Good content is the biggest USP of a website but again too much of everything is bad. Long forced paragraphs without proper indentations and small fonts can affect the readability score generating disinterest. Using short forms of content with a clear message can keep your readers hooked on creating more engagements.
- Too much animation:
No doubt Animation adds life to the static web pages making content more lively but excessive animation can also mislead the very purpose of a website. Animated videos often take time to load on slower networks and affect the aesthetic presentation. Overuse of animation can clutter the website space causing difficulty in concentrating on other contents.
If you have a website and not getting enough reach or want to build one from scratch you’re just a click away from taking your first step! Shriyans is one of the leading web design companies in Bhubaneswar that provides the best web-related services on the go. Reach out today at [email protected].